cooper union graduate. Worked for a few advertising agencies and then opened his own firm. He was a logo designer who injected visual metaphors into typography. denied traditional letter spacing. Editor. bold layouts. designed magazines.
Why was Esguire important?
Combined fiction, sports, humor, poetry, fashion and other elements of lush lifestyles targeted at men. published respected writers such as hemingway. but the pinup girls brought on bad publicity.
Worked on harpers bazaar, freed the page to take pleasure in white space an the finely tuned pacing of text and image.
What did Hoefler-Jones do for Harper"s
Didot type family.
Who is Gail Anderson?
art director of rolling stone.
Who is David Carson?
Art director of Ray Gun, put together first issue. typography was his core.
Designer of Color, lack of decorative elements and visual devices and limited use of sans-serif typefaces allowed the photography and content to speak more loudly than the design. M&Co: (M for his wife) with two other designers from barnes and noble. wit humor and social consciousness through an approach sinuously shifting between deadpan and expressive wasnt immediate. he closed this and moved to italy to work on Color.
Who is Neville Brody?
Art director of The Face. introduced first custom typeface with issue number 50, a unique aesthetic.
What is Speak?
Magazine: thoughtful writing on culture, loosely covering music, fashion, literature, and art.
Used found materials and hand drawn elements because of their low budget.
No comments:
Post a Comment