Wednesday, August 31, 2011
Monday, August 29, 2011
Weight - Relative darkness of the characters of a type font resulting from the relative thickness of the strokes-light, bold.
X-Height – the height of a lowercase “x” in a typeface. Can impact a typeface’s “visual weight” and readability and therefore impact on the typesize that we choose.
Cap Height - refers to the height of a capital letter above the baseline for a particular typeface.
Leading - the vertical spacing between baselines.
Tracking - the spacing between letters in a line of text.
Type is measured in points and picas which measure type size, line spacing, and column width.
Point - A unit of measurement for type sizes and spacing, which in the US and UK is one twelfth of a pica, or 0.013835 inch (0.351 mm), and in Europe is 0.015 inch (0.376 mm)
Pica - A size of letter in typewriting, with 10 characters to the inch (about 3.9 to the centimeter)
How many points in an inch?
72 points in 1 inch
0.4999 inches, about ½ inch
1 inch = 6 PostScript pica
1 PostScript Pica = 12 PostScript points
Thursday, August 25, 2011
Wednesday, August 24, 2011
GRID / a network of horizontal and vertical lines superimposed over a map, building plan, etc., for locating point. a grating consisting of parallel bars
WHY USE A GRID / BENEFITS & FUNCTIONS / / organization. hierarchy, placement.
Leads to a more effective design. Adds user friendliness, alignment, balance. Quickens the design process.
MODULAR GRID / 4 columns, 4 rows
MARGINS / the blank space bordering the written or printed area on a page. a limit in a condition or process, beyond or below which something is no longer possible or acceptable
COLUMNS / one of two or more vertical sections of typed lines lying side by side on a page and separated by a rule or a blank space.
GRID MODULES / is the open square space in between the flow lines.
FLOWLINES / the connecting line or arrow between symbols on a flow chart or block diagram.
GUTTER / the white space formed by the inner margins of two facing pages, as of a book.
HIERARCHY / rank- order of importance
TYPOGRAPHIC COLOR / is the overall density of the ink on the page, determined mainly by the typeface, but also by the word spacing, leading, etc.
WHAT ARE WAYS TO ACHIEVE A CLEAR HIERARCHY / size eight color style and placement. get them to look where you want them to look.
WHITE SPACE / white space is the empty spaces in a design. it's is used to separate disparate design elements and group similar ones. -the lack of graphics or text in the layout. It’s not always “white” — it is the empty parts of the page, but if the page has a different background color that will be the color of the white space.
CONTRAST / expressing distinctions between words
WHY USE A GRID / BENEFITS & FUNCTIONS / / organization. hierarchy, placement.
Leads to a more effective design. Adds user friendliness, alignment, balance. Quickens the design process.
MODULAR GRID / 4 columns, 4 rows
MARGINS / the blank space bordering the written or printed area on a page. a limit in a condition or process, beyond or below which something is no longer possible or acceptable
COLUMNS / one of two or more vertical sections of typed lines lying side by side on a page and separated by a rule or a blank space.
GRID MODULES / is the open square space in between the flow lines.
FLOWLINES / the connecting line or arrow between symbols on a flow chart or block diagram.
GUTTER / the white space formed by the inner margins of two facing pages, as of a book.
HIERARCHY / rank- order of importance
TYPOGRAPHIC COLOR / is the overall density of the ink on the page, determined mainly by the typeface, but also by the word spacing, leading, etc.
WHAT ARE WAYS TO ACHIEVE A CLEAR HIERARCHY / size eight color style and placement. get them to look where you want them to look.
WHITE SPACE / white space is the empty spaces in a design. it's is used to separate disparate design elements and group similar ones. -the lack of graphics or text in the layout. It’s not always “white” — it is the empty parts of the page, but if the page has a different background color that will be the color of the white space.
CONTRAST / expressing distinctions between words
Tuesday, August 23, 2011
SOME BORING THINGS / ELEPHANTS
The name of an adult male is referred to as a bull
The name of an adult female is referred to as a cow
The name or offspring, or a baby Elephant, is a calf
The average size of a litter is just one elephant
The collective name for a group of Elephants is a herd
The sounds made by an adult Elephant are referred to as grunts, purrs, bellows, whistles and trumpeting
The name or offspring, or a baby Elephant, is a calf
The average size of a litter is just one elephant
The collective name for a group of Elephants is a herd
The sounds made by an adult Elephant are referred to as grunts, purrs, bellows, whistles and trumpeting
SOME LESS BORING BUT STILL PRETTY BORING THINGS / ELEPHANTS
The elephant is the largest of all land mammals
Life Span - elephants can live for up to 70 years
Elephants normally walk about 4 mph
Elephants are able to swim for long distances
Elephants spend about 16 hours a day eating
They consume as much as 495 pounds of food per day
They live in tight social units led by an older matriarch
Males leave the herd between the ages of 12 and 15
Their tusks are of ivory and are actually enormously enlarged incisors
The elephant's eyes are small and its eyesight is poor
They have the largest brains in the animal kingdom
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